Privacy Policy

Hey Thunderbird is owned and operated by Hey Thunderbird LLC (“Hey Thunderbird”, “we”, “us”, and “our”). This Cookie Statement explains how we use cookies and similar technologies in the course of our business, including through our websites that link to this Cookie Statement, such as http://www.heythunderbird.com, http://www.tbird.pw, or any website or mobile application owned, operated or controlled by us (collectively, “Hey Thunderbird Sites” or “Hey Thunderbird Site”). It explains what these technologies are and why we use them, as well as your rights to control our use of them. This Cookie Statement is and will be treated as part of our Terms of Use, and is automatically incorporated therein. Capitalized terms used and not otherwise defined in this Cookie Statement have the meanings given to those terms in our Privacy Policy or Additional Terms.

In some cases we may use cookies and other tracking technologies described in this Cookie Statement to collect Personal Information, or to collect information that becomes Personal Information if we combine it with other information. For more information about how we process your Personal Information, please consult our Privacy Policy.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers in order to (for example) make their websites or services work, or to work more efficiently, as well as to provide reporting information

Cookies set by the website owner or service provider (in this case, Hey Thunderbird) are called “first-party cookies”. Cookies set by parties other than the website owner are called “third-party cookies”. Third-party cookies enable third-party features or functionality to be provided on or through the website or service you are using (such as advertising, interactive content and analytics). The third parties that set these third-party cookies can recognize your computer both when it visits the website or service in question and also when it visits certain other websites or services.

Why do we use cookies and other tracking technologies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Hey Thunderbird Sites and Service to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies enable us and the third parties we work with to track and target the interests of Visitors to our Hey Thunderbird Sites, and we refer to these as “performance” or “functionality” cookies. For example, we use cookies to tailor content and information that we may send or display to you and otherwise personalize your experience while interacting with our Hey Thunderbird Sites and to otherwise improve the functionality of the Service we provide. Finally, third parties serve cookies through our Hey Thunderbird Sites and Service for advertising, analytics, and other purposes. This is described in more detail below.

Targeted online advertising

We have engaged one or more third-party service providers to track and analyze both individualized usage and volume statistical information from interactions with our Hey Thunderbird Sites. We also partner with one or more third parties (such as advertisers and ad networks) to display advertising on our Hey Thunderbird Sites and/or to manage and serve advertising on other sites.

These third parties use cookies, web beacons, pixel tags and similar tracking technologies to collect and use certain information about your online activities, either on our Hey Thunderbird Sites and/or other sites or mobile apps, to infer your interests and deliver you targeted advertisements that are more tailored to you based on your browsing activities and inferred interests (“Interest Based Advertising”). For more information about this practice, click here: http://www.aboutads.info/choices/.

Our third-party service providers may also use cookies or web beacons to collect information about your visits to our Hey Thunderbird Sites and/or other sites to measure and track the effectiveness of advertisements and our online marketing activities (for example, by collecting data on how many times you click on one of our ads). The information collected by these third parties does not include personal information that enables you to be specifically identified (e.g. by reference to your name or email address).

Facebook: We also use the pixel function of Facebook Custom Audiences to identify users who have landed on certain pages for the purposes of target group-orientated remarketing and advertising. The Facebook pixel stores a cookie, which means that information about your visit to our Hey Thunderbird Site will be shared with Facebook. Also, as part of the "advanced matching" undertaken by Facebook, other personal information (such as telephone number, email address, Facebook ID) may be shared with Facebook in a protected (hashed) form. These cookies and the information collected are used to create target groups to help Facebook deliver advertising on our behalf to users who have previously visited our Hey Thunderbird Site when they are on Facebook or a digital platform powered by Facebook Advertising, and to track advertising success. You can modify your Facebook Ad settings to restrict these advertisements. Navigate to Settings/Adverts in your Facebook account to adjust your preferences. Learn more about the different types of Facebook cookies here: https://www.facebook.com/policies/cookies/

How can I control cookies?

You have the right to decide whether to accept or reject cookies.

Website Cookie Preference Tool: You can exercise preferences about what cookies are served on our Hey Thunderbird Sites by visiting our cookie settings preference center, available here: Privacy Settings. You can also exercise your Hey Thunderbird Site cookie preferences by visiting the TRUSTe preference center by clicking this link: http://preferences-mgr.truste.com/.

Browser Controls: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Hey Thunderbird Sites though your access to some functionality and areas of our Hey Thunderbird Sites may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

Disabling Most Interest Based Advertising: Most advertising networks offer you a way to opt out of Interest Based Advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

Mobile Advertising: You can opt out of having your mobile advertising identifiers used for certain types of Interest Based Advertising, including those performed by us, by accessing the settings in your Apple or Android mobile device and following the most recent published instructions. If you opt out, we will remove all data about you and no further data collection or tracking will occur. The random ID we (or our third-party partners) had previously assigned to you will also be removed. This means that if at a later stage, you decide to opt-in, we will not be able to continue and track you using the same ID as before, and you will for all practical purposes be a new end user to our system.

Do Not Track: Some Internet browsers - like Internet Explorer, Firefox, and Safari - include the ability to transmit “Do Not Track” or “DNT” signals. Since uniform standards for “DNT” signals have not been adopted, our Hey Thunderbird Sites, Connected Sites, Landing Pages, and Websites do not currently process or respond to “DNT” signals. Hey Thunderbird takes privacy and meaningful choice seriously and will make efforts to continue to monitor developments around DNT browser technology and the implementation of a standard. To learn more about “DNT”, please visit All About Do Not Track.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at privacy@heythunderbird.com.